Yet another brand was acquired by a leading casino streaming giant in efforts to improve their live casino product. The casino giant aims at reinventing itself to offer the best live casino globally. The goal is to gain 2-9% of the market by 2020.
The acquired brand used to offer website and mobile live dealer gaming. Live casinos have become increasingly popular amongst the population today. There are many apps and channels designed to allow global streaming faster. This is why the currently estimated purchase for this brand ranges above an upfront $12 million.
The projected gaming market by 2020 is continually changing. Having a brand with several proper infrastructures for live streaming is crucial for future profits. The agreement states that the acquired brand will give out its studios located across the globe for better streaming content.
The giant company will continue to provide mobile and web live casinos in the studio locations. The studios are located in Europe, North America, Latin America, and South Africa. Live dealer solutions will be provided to each of the online channels. The acquired studios are also in prominent gaming markets.
The casino giant is growing swiftly. Their desires are to augment their potential in the market and strengthen product development by increasing their company shares throughout. They also plan to improve their performance in other countries such as Romania and the US.
A ninth studio was launched in Atlanta, US. With the purchase of the new brand, they will gain a lot more. They want to increase the number of their aggregators of live dealer solutions. The contract has been processed successfully, and plans are underway to improve its geographical presence globally.
The founders of the acquired brand were happy with the proposed agreement and completed the purchase successfully. They have been in business for 6 years, and they have continually grown a lot. Their goals were to offer faster streaming speeds and higher video quality.
The casino giant plans to continue working on the preceding brand's goal. They will also offer unparalleled content quality taking the game to the next level. They are determined to establish their reach beyond the horizon. Soon, another studio will be launched in Belgium, where the market is also booming.
The acquired brand had lots of resources to offer. With new broadcasting studios in five top countries, the overtaking brand will have plenty to enjoy.